Pre-Trial

Case Analysis and Theme development

At Trilogy Trial Consultants, we analyze the issues and problem areas of your case using an innovative approach that is jury driven and psychology based. Your theme will have the widest latitude of acceptance. Recommendations often include the following: 

• Detailed analysis and structured development of the story 

• Theme development and identifying problem areas in your case 

• Fine tuning opening statements and closing arguments that will resonate with jurors

• Creation, design and implementation of visual aids

• Testing effectiveness of exhibits and visual aids in and through jury research exercise

juror Survey Research

Juror surveys center on conducting opinion polls in the trial jurisdiction. Jury-qualified residents are interviewed concerning their perceptions of relevant parties, opinions, decision preferences, and background characteristics. Based on samples ranging from several hundred to more than a thousand, our research team addresses a number of issues of concern in both criminal and civil litigation.

Community and Venue Studies

Our quantitative research methods and design is based on scientifically acceptable principles that will hold up in court.

Opinion Stream®

Opinion Stream® allows attorneys to get reactions to their case issues from tapping into various cyber villages and communities. The best of both worlds are blended seamlessly in Opinion Stream®: anonymous responses increase candor while tapping into cyber communities provides insight into value beliefs and interests. It is the perfect tool to shape voir dire strategy and diagnose problem areas.

FOCUS GROUPS & MOCK TRIALS

Our approach to focus groups, mock trials, and jury simulations are unique. Our persuasion research methodology is based on sound applied research techniques. Our jury research practice was established by the only trial consultant in the country with a Ph.D. in Applied Research and foundation tied to clinical psychology. Our jury research team represents a cumulative 55+ years of experience and over $11 Billion in verdicts and settlements. Our innovative approach to trial and jury research delivers reliable and valid intel. Additionally, our approach to strategic planning is cost effective and highly successful.

SimulJury®

SimulJury® is an effective approach to focus groups that integrates a traditional live panel and an online panel of surrogate jurors. SimulJury® participants tend to provide more honest feedback then live mock jurors due to anonymity. They also tend to be a closer match to a real jury due to a larger pool of potential participants. The pragmatic, real time feedback allows attorneys to change their message or presentation style instantly and sway jurors in the right direction. SimulJury® can also be used in to evaluate and prepare a witness.

Opening Statements and Closing Arguments Analysis

When there is zero room for error, our jury driven, psychology based testing provides a platform for creativity and paragon strategies.

Witness Assessment and Evaluation

We will provide critical services to your most important witnesses. As an aid in witness preparation, our team was the first to use:

• Psychodrama

• Neuro linguistic programming

• Gestalt therapy

Private Viewing Room

This setup allows numerous attendees to watch and listen in on the focus group and/or mock trial without disturbing the experimental design of the exercise. 

During Trial

Voir Dire Consultation

With over 1750 voir dire consultations since 1978, our team recognize that voir dire is a deselection process. In order to effectively exercise peremptory challenges, the attorney must get a sample of deliberation behavior. Questions that lead to challenges for cause is an integral part of our strategy. This is accomplished by employing our proprietary methodology.

Real-Time Jury Pool Research & INTEL

Jury profiling identifies the life experiences, pre-disposed attitudes and beliefs that predict whether a prospective juror may be dangerous to your case. Utilizing our on-site structured methodology, we rapidly research each of the individuals in your jury pool to glean meaningful intel that can be provided to counsel instantly. This will assist you in identifying a plaintiff/defense friendly juror and will also give you insight into their value belief system. Remember, self-disclosure is unreliable. Our analysis will assist you in identifying that stealth juror who may sabotage your case. 

Shadow Jury

Although other forms of research, such as mock trials and focus groups, offer very useful information for trial strategy and settlement considerations, a shadow jury offers something unique in addition to these trial preparation tools. These research participants hear the real thing — the trial itself. They can evaluate the actual performance of witnesses. They also are exposed to the case in great detail through the length of the trial and thus have a perspective very similar to the real jury. Gain a decisive edge in your trial with our Shadow Jury services. We assemble a group of individuals who closely match the demographics, attitudes, and life experiences of your actual jurors. These shadow jurors attend each day of your trial, observing the same arguments and evidence as the seated jury. At the end of each day, we debrief the shadow jury to capture their candid reactions, perceptions, and verdict leanings.
Our team distills this real-time feedback into actionable insights, helping you:
        •       Pinpoint strengths and weaknesses in your case presentation
        •       Identify areas of confusion or evidence that may require clarification
        •       Adjust trial strategy based on juror understanding and engagement
        •       Anticipate potential verdict trends and juror attitudes as the case unfolds
By leveraging the honest, unbiased perspectives of a shadow jury, you can make informed decisions, refine your approach, and maximize your impact in the courtroom. This service is invaluable for tracking juror sentiment, testing themes, and guiding mid-trial strategy adjustments—ensuring you are never left guessing about how your case is being received.

Post-Trial

Juror Interviews

Post trial juror interviews do for attorneys, after trial, what focus groups and mock trials do for them prior to trial. They provide information on what jurors did and did not comprehend, what issues were important to them and why, what witnesses impressed them and why, attitudes toward clients, feedback on attorney presentations, and keen insight on the workings of group dynamics. In addition, these interviews provide invaluable data for future jury selections. Lastly, they may reveal evidence of misconduct. Because post-trial juror interviews can be conducted for relatively low costs, especially if only two or three jurors are polled per panel, at the very least, they quickly pay for themselves in wiser, more perceptive approaches for upcoming cases. At the most, they may result in misconduct findings, warranting motions for a new trial.